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HANDBAG MERCHANDISING MANNEQUIN SOLUTION
CLIENT: LOUIS VUITTON at SILVESTRI CALIFORNIA

YEAR: 2023

In the world of fashion retail, handbags are often displayed on mannequins using hooks that are surprisingly unattractive and resemble industrial hardware. This project aimed to address this overlooked aspect of mannequin design, recognizing that it deserves careful consideration.

Attention to detail is crucial in any brand's collateral, as it can significantly impact the perception and value of a brand. By enhancing the aesthetic appeal of the hooks used to display handbags, this project sought to create a more cohesive and visually appealing presentation that aligns with Louis Vuitton's image and values.  

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